iHeartradio – Jingle Ball

Branding Guide

The Jingle Ball branding embraces a festive and vibrant aesthetic, perfectly capturing the holiday spirit. The color palette is thoughtfully curated to reflect the warmth and excitement of Christmas, incorporating traditional holiday hues that evoke joy and celebration.

The logo design is inspired by the whimsical curves and playful elements of an elf’s shoes, adding a touch of charm and character to the brand identity. This distinctive visual approach ensures a memorable and cohesive look, reinforcing the festive theme while maintaining a polished and professional presence.